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Customer satisfaction

Customer satisfaction - McCallum Layton, Leeds based research agency

Solutions  /  Customer closeness

Continuous understanding of customer satisfaction and its drivers is vital to your business, without it, it’s impossible to make changes focused on improving... / read more

Advertising effectiveness

Advertising effectiveness

Solutions  /  Communicating with your customers

Henry Ford said half his ad budget was wasted but he didn’t know which half! There’s no doubt that a staggering amount of time and money is wasted on ineffective... / read more