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Modelling

Modelling1

Solutions  /  Maximising data value

Use your current data to predict the likely outcome of a future event and find ways to maximise your ROI. Simulator tools or ‘what if’ scenarios can be used... / read more

Advertising effectiveness

Advertising effectiveness

Solutions  /  Communicating with your customers

Henry Ford said half his ad budget was wasted but he didn’t know which half! There’s no doubt that a staggering amount of time and money is wasted on ineffective... / read more